Affiliate Marketing: Pre-Sell Your Affiliate Products To Increase Conversion Rates

If you are serious about affiliate marketing and need a workable plan to increase your conversion rates then you will want to pay close attention to this hub.

It's no longer enough to sign up for an affiliate program and slap banners here and there hoping to make sales. Affiliate marketing is a serious business that only a handful of savvy marketers make money with.

People are tired of direct in-your-face marketing methods that bombard their inboxes. If you are ready to create a sizable profit from affiliate marketing you must learn the art of pre-selling.

Pre-selling your affiliate products will drastically increase conversion rates. It's an effective way to add content to your website or blog. When you 'pre-sell' your visitors, you are really creating valuable content that will be indexed by the major search engines. This in turn will drive traffic back to your site with less effort.

When you decide to pre-sell your affiliate products through your blog, you are offering others the opportunity to interact with you and other members of your community. You allow them the opportunity to ask questions and offer their valuable feedback of their experiences with the products you are promoting.

But how do you pre-sell your affiliate products and increaes your conversion rates considerably?

• Send Traffic To YOUR Site First- Not The Merchant’s

While eventually you will send your traffic on through to the merchant’s website, your goal should be to have them come to you first. By doing this you have the opportunity to sign them onto your list so you can promote future products and collect future sales. Give them the opportunity to sign up for a mini course related to the product you are trying to promote.

After they have joined your list, then you can send them to send them onto your affiliate merchant’s site.

If you are promoting a 2 tier affiliate program with a residual monthly income, you will also have the opportunity to bring them aboard as affiliates and have them promoting for you so you can create further sales from their efforts. If you want to boost those sales, you can even be ambitious enough to create a small report for them to help these new affiliates to promote the product more effectively by allowing them to include their affiliate links within it.

• Publish A Product Review

Results speak louder than any glowing sales page. It is much more effective to test a product first before you begin promoting it. Then offer an honest review of the product. Give your audience a few of the key benefits of the product you tested, tell them who it’s best suited for, and then tell them your personal story. Tell them why you purchased the product and how it helped you or what kind of success you received from it.

People buy results, not products so go ahead and tell them what your personal results were. Do not imbellish the results. It is by far more effective if you can include a short video “showing” them first hand what you did or how you accomplished the results. Let them see the results for themselves. Create a tutorial for them.

If you haven’t bought the product personally but still wish to promote it, do your homework first. Look around to find feedback from others who have used it. Ask them about their experiences and gather first hand testimonials. When using these “testimonials” be sure to quote the source.

• Offer Incentives

Before you do this, make sure that the merchant you are going to promote for allows its affiliates to offer extra incentives to sell their products.

If they do, why not create a small report outlining your results and how your audience can easily achieve the same results. Create an audio of you interviewing the expert or merchant. Create a video of you using their product and show real proof of the results. Offer extra coaching or training for those who may need it when using the product.

The key is to sweeten the deal further by giving them something that they can only get once they order through you. People love exclusive offers that they can’t find on a dozen other websites. It makes them feel appreciated and special.

• Don’t Send Out ‘Stale’ Advertising

You've seen it before a dozen times! A new product hits the market and everyone starts sending out the exact same promotional emails to capture your interest. After you have opened your email and found the same twenty headlines and same email bodies you become annoyed and hit ‘delete’.

Be bold and stand out from the crowd. Create your own killer headlines and advertising. Take the time to do it right the first time. Be the fresh face that everyone is looking for. As long as you refrain from following the crowd when sending out affiliate promotions, even if your customer has seen dozens of other ads for the same product, they are more likely to take a real look at yours and click through to your website to find out more.

Affiliate marketing is an art. Whether you are selling your own products or someone else’s, your goal should always be to strengthen the relationships with your subscribers and potential customers. Build on the foundation of trust and build a strong, responsive list. Only then will you sell more affiliate products and increase your conversion rates considerably!